It can be difficult to stay fashionable whilst having other obligations and hobbies. Venturing into a store with the objective of getting one particular item can lead to hours of searching only to find that your desired item is sold out, or if you do find it, to leave feeling like you spent way more than you should have. With more and more stores providing online shopping it is easier to avoid hectic stores and shop from the comfort of your home or office. However, just as you would spend grueling hours combing shops for the right shirt, so can you be burdened with searching through thousands of selections in hundreds of online stores. That is, until the most recent shift in fashion, from physical stores, to online ones, and now to apps.
Shopping via app is growing more and more popular because of its convenience. There are apps that allow users to view a specific item while seeing similar things at rivaling prices. Some apps alert you through email upon the arrival or restocking of an item that interests you. Apps such as Cool Guy (not in U.S currency), Jack Threads, Mod Man and Frank and Oak are only a few that have been getting good reviews from app users all over. Some stores like Mr Porter and Givenchy Men have also set roots in the growing field of app retail.
Cool Guy which is targeted towards European men of style allows for its users to browse from a decent selection of clothing and accessories. After selecting they have the option of adding an item to their closet and then arranging it with other items for different looks. Overall, it’s a great app to have because it minimizes the time needed for creating outfits and packing for holidays. Similarly, Jack Threads allows users to view brand name items at reduced prices. They update their inventory everyday at 12 pm and offer description of each item so the shoppers know exactly what they are getting.