The British designer Kim Jones was announced as the new artistic director of Dior Homme, just two months after he has stepped down from the menswear line of Louis Vuitton. He will be replacing Kris Van Assche, who was in the position for 11 years.
The new decision to hire Jones will be part of the first of major decisions by Pietro Beccari, chief executive of Christian Dior Couture, who joined the brand from Fendi in November.
“I am delighted to welcome Kim Jones at Dior Homme,” Mr. Beccari said in a statement, adding that Mr. Jones would “create an elegant men’s wardrobe both classic and anchored in contemporary culture.”
“I am confident that he will continue to further develop Dior Homme on a global scale,” Mr. Beccari added.
“I am deeply honored to join the house of Dior, a symbol of the ultimate elegance,” Mr. Jones said. “I am committed to create a modern and innovative male silhouette built upon the unique legacy of the house.”