Reebok has launched an ad campaign called Always Classic. The athletic line brought together a collective consisting of Lil Yachty, Gigi Hadid, Teyana Taylor, Ariana Grande and Rae Sremmurd. The star of the whole collection featured a re-installment of a new model of Freestyle Hi. The new collection is sure to catch some eyes, especially with a star-studded lineup of celebrities.
Reebok is a brand that relies heavily on their classic outwear such as the original Classics shoes, and this time around, Reebok has managed to push a new shoe into the mainstream fashion world once again. This shoe is none other than their iconic Reebok Workout.
The newly remodeled version of the Workout is made out of an ultraknit construction. The shoe, now named Workout Clean Ultraknit, also features an EVA midsole, rubber outsole for more traction and the label’s signature branding to the side. It is suitable to become your new workout shoe. The lighter construction of the shoe is better suited for circuits with additional ventilation, but the retro look fits nicely with any outfit.
Reebok was able to get Tokyo illustrator Rimo to create the artwork for the relaunched campaign. The shoes can be purchased at Reebok.co.uk and are currently going for around $150 USD.